Website redesign · Winnsboro, TX
Wet To Dry Restoration
A 24/7 restoration crew whose site reads dry before the first call ends.
- 36% faster on a phone
- 90 speed score, was 76
- Live since October 12, 2026
The job
Water, fire and mold restoration, Winnsboro, TX
Wet To Dry Restoration handles water, fire and mold damage for homes and businesses around Winnsboro in East Texas. Their WordPress site carried 3.4 MB on the home page and leaned on stock and AI images. We rebuilt it on our platform with the company's own job photos, a tool on every service page and every old address and ad landing page kept working.
Service: Web Redesign Services That Boost UX, SEO & Conversions. Before: WordPress + Elementor. Numbers for this and every other rebuild are on the WordPress rebuild results page.
What changed
- Home page on a phone shows up in 3.3 seconds instead of 4.5, and the page is 357 KB instead of 3,453 KB, with 18 requests instead of 80.
- A brand device taken from the logo's dripping roof edge, plus a wet-to-dry meter under the header and a moisture gauge in the hero that swings from WET to DRY.
- An interactive tool on every money page, from a water clock and mold sign check to a burst-pipe checklist and a freeze risk check, each citing its source.
- 111 redirects so every old address still lands, with the Google Ads landing pages and phone-click conversions kept intact.
- A Plumber Partner referral program with its own join page and an office desk for tracking referrals.
- Drip line brand device
- Moisture gauge hero
- Water clock and triage tools
- Filterable job photo gallery
- Plumber Partner program
- Ads conversions kept
Measured
Before and after, same pages, same test
Google's Lighthouse on the live domain before we touched it and again after cutover. Three runs each; the middle result is shown. Anything that got worse stays on the page, marked.
See every test number (12 tests, phone and desktop)
| Page | Device | Speed score | Shows up in | Layout shift | Page size | Files loaded | Accessibility | SEO |
|---|---|---|---|---|---|---|---|---|
| / | mobile | 76 → 90 | 4.5s → 3.3s | 0.09 → 0.00 | 3,453 KB → 358 KB | 80 → 18 | 85 → 100 | 100 → 100 |
| / | desktop | 91 → 99 | 1.2s → 0.8s | 0.14 → 0.00 | 6,445 KB → 434 KB | 81 → 22 | 88 → 100 | 100 → 100 |
| /water-damage-restoration-services/ | mobile | 62 → 88 | 11.9s → 3.6s | 0.09 → 0.00 | 1,275 KB → 373 KB | 49 → 16 | 90 → 100 | 100 → 100 |
| /water-damage-restoration-services/ | desktop | 76 → 99 | 3.0s → 0.8s | 0.16 → 0.00 | 1,465 KB → 347 KB | 50 → 18 | 93 → 100 | 100 → 100 |
| /mold-remediation/ | mobile | 81 → 91 | 3.5s → 3.2s | 0.09 → 0.00 | 1,302 KB → 305 KB | 47 → 15 | 90 → 100 | 100 → 100 |
| /mold-remediation/ | desktop | 90 → 100 | 1.0s → 0.7s | 0.16 → 0.00 | 1,302 KB → 339 KB | 49 → 17 | 93 → 100 | 100 → 100 |
| /fire-damage/ | mobile | 65 → 89 | 11.9s → 3.3s | 0.09 → 0.00 | 1,292 KB → 307 KB | 47 → 16 | 90 → 100 | 100 → 100 |
| /fire-damage/ | desktop | 76 → 100 | 3.0s → 0.7s | 0.15 → 0.00 | 1,482 KB → 321 KB | 50 → 17 | 93 → 100 | 100 → 100 |
| /24-7-emergency-services/ | mobile | 64 → 83 | 13.5s → 4.1s | 0.09 → 0.00 | 1,557 KB → 494 KB | 48 → 16 | 90 → 100 | 100 → 100 |
| /24-7-emergency-services/ | desktop | 78 → 99 | 2.9s → 0.8s | 0.14 → 0.00 | 1,367 KB → 409 KB | 49 → 17 | 93 → 100 | 100 → 100 |
| /contact-us/ | mobile | 53 → 82 | 17.4s → 3.9s | 0.09 → 0.00 | 2,162 KB → 1,152 KB | 59 → 25 | 89 → 100 | 100 → 100 |
| /contact-us/ | desktop | 91 → 100 | 0.9s → 0.7s | 0.16 → 0.00 | 2,162 KB → 969 KB | 61 → 21 | 92 → 100 | 100 → 100 |
SEO, analytics and security checks passed: 7 of 9 before, 8 of 9 after. Same pages, same test, three runs each, middle result shown.
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