Website redesign services
Web Redesign Services That Boost UX, SEO & Conversions
A website redesign rebuilds your current site so it looks modern, loads faster and turns more visitors into calls, without losing the rankings you have earned. We plan every redirect before launch and show you a mockup before we build. Redesigns start at $2,500, with $200 down.
- Rankings protected
- Mockup first
- No downtime
- Halloween Special
Highlights
Rankings protected
301 redirects from old URLs to new ones are planned before launch.
Mockup first
No development starts until you approve the look.
No downtime
We build on a staging site, so your current site stays live.
Halloween Special
Agentic-ready WordPress to Astro rebuild, $500 through October 31, 2026.
A redesign fixes speed, clarity and conversions together
A redesign is more than a fresh coat of paint. We keep what works on your current site, fix what does not and line everything up with your business goals today.
That means updated visuals, cleaner code and a page layout that guides visitors to call, book or request a quote.
Every redesign is SEO-optimized from day one
Custom look and feel
A new design that fits your brand and appeals to your customers.
Mobile-friendly layouts
Responsive pages that work on every phone and tablet, so visitors stay longer.
User-friendly navigation
A reorganized structure with clear menus, so people find what they need fast.
Optimized for search engines
Title tags, meta descriptions and headings refined around your target keywords.
Clean, fast code
A rebuild on a modern framework that improves load times and Core Web Vitals.
Proper redirects and schema
301 redirects from old pages to new ones, plus structured data where it helps search engines read your content.
The new site is built to turn visits into leads
Strategic calls to action
Clear "Request a Quote" and "Contact Us" buttons placed where visitors decide.
Conversion-driven layout
Content flow and value statements that lead people toward contacting you.
Analytics and tracking setup
Analytics and conversion tracking from day one, so you can measure bounce rate, time on page and conversions.
Faster, more secure site
Optimized images and code plus security best practices.
Quality assurance testing
Forms, links and layouts tested across browsers and devices before launch.
Post-launch support
Help with questions, tweaks, updates and security after the site goes live.
The redesign process starts with a questionnaire and a call
Discovery questionnaire and call
We learn about your business, goals and vision to guide the redesign.
Create mockup
We design a static preview of key pages showing layout, colors and style, and you request changes.
Approve design
We refine the mockup until you love it, then build with clean, SEO-friendly code while keeping your existing content and rankings.
Finish and polish
We build on a staging site, test everything, get your approval and launch with redirects and full QA.
You can count on four things with every redesign
You own the site when it is paid off
Once the payment plan is complete, the website is 100% yours.
Design is agreed before the build
You approve a mockup first, so you never end up with a site you do not like.
Redirects, tracking and QA are verified at launch
We set up redirects, analytics and tracking pixels and check that everything works.
Ongoing care is available
Hosting and maintenance plans keep your site secure and updated after the redesign.
The Halloween Special rebuilds your WordPress site in Astro for $500
Through October 31, 2026, we will rebuild your WordPress site in Astro for $500. You keep the same pages and get an enhanced design, updated information and a site that is ready for AI agents. From November 1 the rebuild is $1,500.
In one rebuild of a Central Florida landscaping company, home page load time (LCP) dropped from 2.3 seconds to 0.9 seconds. The Lighthouse Performance score went from 88 to 99 and SEO from 92 to 100 (Lighthouse 13, desktop, median of 3 runs).
Website redesigns for Winter Haven, Lakeland and beyond
JABstract is based in Winter Haven and redesigns sites for businesses in Lakeland, Tampa, Haines City, Bartow and across Central Florida. Send us your current site and we will tell you plainly whether it needs a redesign or just an optimization.


Pricing
What it costs
Standard redesign
up to 8 pages
E-commerce redesign
up to 25 products
E-commerce Plus redesign
25+ products
Halloween Special: WordPress to Astro rebuild
through 2026-10-31, then $1,500
Prices are all-in for the work described. Ad spend, where it applies, is paid directly to the platform. Financing: $200 down on anything up to $6,000.
Real numbers from a real rebuild
Race a WordPress site against its Astro rebuild
The home page of a Central Florida landscaping company, measured before and after its Astro rebuild on September 28, 2026. The bars run in real time using the measured time until the main content appeared (Largest Contentful Paint, desktop).
Google Lighthouse 13, desktop, median of 3 runs. Agentic Browsing is Lighthouse's experimental category and reports the share of agent-readiness checks passed. Mobile gains were smaller: home performance 70 to 72.
Agentic-ready
Built for your customers and the AI agents they send
People now ask ChatGPT, Gemini and Google's AI Mode to find a contractor, compare two options or book a consult. Those assistants read your website to decide. Every site we build gives them clean facts, readable pages and forms they can use.
FAQ
Straight answers
What does a website redesign involve?
A redesign overhauls your site's visuals, code and content layout. The goal is a site that looks better, loads faster, ranks better and turns more visitors into leads.
How long does it take to redesign a website?
A small business site usually takes a few weeks; a large site can take a few months. We give you a detailed schedule after the first consultation.
Will a redesign improve my site's SEO?
A redesign is a chance to fix speed, structure, meta tags and mobile layout, all of which support SEO. Proper redirects protect the rankings you already have. We do not promise specific rankings.
Can you redesign my website without downtime?
Yes. We build the new site on a staging server while your current site stays live, then switch over during off-peak hours.
Do you offer payment plans for a website redesign?
Yes. Any redesign up to $6,000 starts with $200 down, then 6 monthly payments at 0% or 12 monthly payments at 12%. Once it is paid off, you own the site.
Keep going
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Learn moreNot sure you need a full redesign?
Send us your current site and we will tell you whether it needs a redesign or an optimization.
